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2018

Signing in or out of Chrome signs you in or out of Google web services

Chrome 69 was released to users on September 5th, 2018. Besides the different look and feel one other annoying change is that Chrome now logs you automatically into Google services like Gmail with the same account that you use for browser syncing. Previously, users were allowed to keep those logins separate. To disable the forced login, navigate to chrome://flags/#account-consistency. Then set the option labeled, Identity consistency between browser and cookie jar to Disabled and restart your browser.

How to Streamline Working Relationships with Multiple Parties

If you want to facilitate a smooth and efficient working relationship, all relevant parties must first agree on a few critical aspects of the project. The ability to communicate ideas is integral to the creation of any stable working relationship. Before starting a joint project, discuss these five elements with each party.

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1. Wants

What does each team member want to get out of the shared project? You may assume that your goals naturally match everyone else's, but that might not be the case. Ask every party to outline their wants and desires openly. Agreeing with an entity whose goals differ significantly from your own may lead to organizational difficulties.

Ideally, to preserve consistency and efficiency throughout the project, your goals should be in sync. Identify and explain to the other parties your company values and the ethics upon which you would want your enterprise judged. Open and unambiguous dialogue is the best way to remove the opportunity for misunderstanding.

2. Policies

Policies are self-imposed rules to which an organization adheres. It's essential for all parties to declare any plan they have regarding the project on which they will be working. Whether the other parties agree to follow the same policy is a matter of compromise. Each entity involved in the shared project may have plans of their own, so you should decide as a group which ones would benefit the project if adopted by every party.

Likewise, it may be necessary to temporarily alter some of your policies to facilitate a more efficient working relationship. Be willing to compromise to a degree but don't infringe upon your own moral or ethical view if it makes you uncomfortable to do so.

3. Milestones

Before starting work, identify and outline any critical milestones of the project, to ensure completion according to schedule and at a satisfactory standard. It's essential to agree to a timeline of events before beginning the project to avoid any misunderstandings or miscommunications further down the line.

Discuss which performance indicators you will use and agree upon a time and method for analyzing your collective performance. Once you reach an agreed milestone, make sure you establish a plan of communication that facilitates a smooth and professional discourse if needed. By acknowledging set milestones, the project will benefit from an added cohesiveness and increased efficiency.

4. Information

The success of any working relationship is wholly dependent on the smooth and straightforward sharing of information between all relevant parties. In the digital age, there are many options available to business for sharing data, but you still need to agree on which method to use. Discuss the benefits of each communication option before starting work, and decide on a regular schedule to keep every party updated.

Every member of the project should be able to access any information that is relevant to their work. If new data becomes available, it needs to get shared quickly. Once you've agreed on a method and schedule for doing so, make sure every individual is aware of the decision.

5. Trust

Ultimately, every successful relationship is built on a bedrock of trust. It can take time and experience to develop real confidence in another party, but you may initially have to make a small leap of faith based upon research and second-hand information. Once the project begins, you must trust the other party to be competent and professional when doing their job. If you don't, the relationship could be irrevocably impaired before it even gets going.

Working with other businesses can lead to great things. The ability of two or more parties to come together is helped immeasurably by agreeing upon a clear and defined plan of action. Take the time to adequately communicate your ideas, intentions, and worries with the other parties. A more cohesive and profitable working relationship will be your reward.

3 Ways Blockchain Technology is Transforming the World of Advertising

If you work as an investment advisor or are part of the banking industry, you already know how blockchain technology is transforming your workplace and changing the rules of the game.

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Investment advisors can barely go a day without at least one Bitcoin inquiry, and financial professionals are constantly looking for new ways to incorporate cryptocurrencies and blockchain technology into their day-to-day operations.

For those in other industries, the recognition of blockchain technology and its inherent transformative power is often slower, but that does not mean it is not happening. Indeed, blockchain technology has the power to change virtually every industry, and those who fail to adapt to the shifting landscape could find themselves left behind.

The advertising industry is a case in point and an illustrative example of how blockchain technology is already changing the world. Whether you work in the advertising industry or are just an interested observer, it pays to know what to expect, and how blockchain technology could transform the world of marketing in just a few short years. Here are three ways blockchain technology is already changing the world of advertising.

Transformation #1 - Advertising Will Become More Transparent

Throughout the years, the advertising industry has been called many things, but transparent has rarely been one of them. Indeed, many consumers have complained that advertising was often opaque and even deceptive, with unproven claims, dishonest operators and a host of other problems.

In the future, blockchain technology could make advertising far more transparent than it is today. Many of these changes are already underway., with voluntary reporting on the origin of social media ads and other types of marketing outreach. In the future, blockchain technology will make advertising even more accessible and transparent, benefitting consumers and businesses alike.

Transformation #2 - Video Content Advertising Will Be Changed Forever

The widespread adoption of high-speed internet has changed the media landscape forever, and those alterations are still underway. Video content is quickly supplementing its text-only counterparts, as content production gets easier and less expensive and bandwidth capabilities expand.

The power of the blockchain will change the creation and distribution of content just as much, allowing even the smallest businesses to produce and distribute high-quality video. From simple animations to studio-quality video, the world of advertising will be transformed, thanks to the power of the blockchain.

Transformation #3 - Direct Access to the Consumer

From the earliest days of the advertising industry, there has always been a middleman standing between consumers with money to spend and advertisers with something sell. Initially, those middlemen were newspaper publishers and magazine owners, then the owners of television studios and finally the operators of search engines and online directories.

Thanks to the transformational power of the blockchain, those middlemen may soon become a thing of the past. Blockchain technology is already allowing more direct contact between consumers and advertisers, increasingly making the middlemen obsolete. This change promises to revolutionize the world of advertising, changing the publishing business in countless ways and disrupting the industry like never before.

Blockchain technology is changing the world in many different ways, from the way we bank and invest to the way we work and create business relationships. For those in the advertising industry, the transformational power of blockchain technology could be even greater, and the time to get ready for the changes is now.